Trefl Group

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About The Trefl Group

We believe that our offer is what people reach for, because in an increasingly virtual world it helps build genuine relationships, and supports traditional communication and education based on real words, gestures, and emotions.

Kazimierz Wierzbicki - Trefl Group Founder

Board

Kazimierz Wierzbicki
OWNER
Jacek Behnke
GENERAL DIRECTOR
PRESIDENT OF TREFL SA
Radosław Płoszyński
VICE PRESIDENT OF THE BOARD
SALES DIRECTOR
Tomasz Micek
STRATEGIC PARTNER
Zbigniew Choszcz
MEMBER OF THE BOARD
FINANCIAL DIRECTOR
Jan Iwanowicz
MEMBER OF THE BOARD
PRODUCTION & LOGISTIC DIRECTOR

Team

Marketing &
Product Development
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HR & Administration
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Production
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Our Mission

We create family entertainment that helps to experience common emotions, builds unbreakable bonds and leaves great memories…

STORY OF THE TREFL GROUP

1985

Trefl

Kazimierz Wierzbicki comes up with the decision to set up the first jigsaw puzzle factory in Poland

1991

Contract

Signing of the contract with The Disney Walt Company - a strategic partner. A breakthrough in the company's development, the long-selling hit with the image of Donald Duck is launched on the market.

1995

TREFL SOPOT

Men's basketball team playing in the highest league and multiple times Polish Champion

2001

Trefl Education Development Foundation

The CSR-oriented organization supporting sports and cultural development of children and youth

2005

Trefl Gdańsk

Men's volleyball team playing in the highest competition league

2010

Trefl Pomerania Association

Organization acting on behalf of local communities in Pomerania

2013

KAZstudio

Currently a leader in stop-motion animation in Europe.
Producer of the popular children's music series, The Treflik Family (77 episodes) and Babies and Teddy Bear (78 episodes).

Treflik

Treflik - the brand hero of Trefl Group

Treflik, the main character of the Treflik Family animation, is the brand hero of all Trefl Group brands.

In the series, he is curious about the world, and an overall joyful, dynamic, and witty character. He loves challenges and does not shy away from adventure and fun. Above all, he values friendship and honesty.

The character expresses and symbolizes the nature of entertainment and the values of Trefl Group.